Altra Brand Awareness Day

Posted on 11/03/2019

Ever wondered what it would feel like to not have blue and bruised toes? Ever wished your feet didn’t feel restricted in shoes that don’t fit your foot shape? Ever wanted to try out the Flat Boïs? With the difference of three, Altra has you covered.

The Footshape™ Toe Box allows the toes to relax and spread out naturally and the big toe to remain in a straight position for maximum stability and power.

The Fit4Her™ technology caters to the specific form of the female foot, which has a narrower heel and midfoot, a higher instep, a longer arch and unique metatarsal spacing.

The Cushioned ZeroDrop™, Every Altra shoe is built on a ZeroDrop™ platform that positions the heel and forefoot an equal distance from the ground. This natural foundation aids in optimal alignment, cultivates better form, and encourages a low-impact landing.

Not convinced yet? Then make your way down to the Bree and Edward Street Run Stores and test out a pair of them yourself. Once you go flat you never go back!

WHEN: 6 April 2019, 9am – 1pm

WHERE: Both Run Specialist Store Branches

See you there!